michael krisa aka That Interview Guy® shares an important reason why you need to be using video in your social media marketing … as he floats down the Saugeen River.

One of the things I share with real estate professionals is the Absolute need to be using video … not because it’s cool or trendy but because it is impactful!

Video allows the viewer to see you, experience you and get to know you from the security and safety of their computer … they set the rules of engagement and decide whether or not they want to work with you.

Well michael – you ask – why would I want to give them such control?

Because they already have control – ultimately they decide whether or not they will choose to work with you so why not make it easier for yourself and them?

Floyd Wickman said it best … “I’m going to lose the same amount of customers … I’m just going to lose them faster!”

Think about that for a moment … your videos are pre-qualifying your customers … meaning that when they do meet you they have ALREADY Made the Conscious Decision to do business with you.

You no longer have to waste time trying to convince them way they should work with you … you can now focus your efforts on how you can best help and serve them.

What an awesome position to be in!

Enjoy the video and PLEASE be sure to leave your comments below.

All Good Wishes,

michael krisa

That Interview Guy®