Episode # 72: Barry Lebow; Top real estate instructor shares the 4 Critical Levels of Differentiation that every sales consultant MUST be aware of.
I was asked to present at the first ever Canadian ReBar Camp last week which was held in Toronto Ontario … and what a blast!!
If you haven’t been to one or don’t know what ReBarCamp is then do yourself a favor and check out their web site.
Imagine a gathering of agents all sharing what they do in an open setting with No one trying to sell anything … ahhh heavy sigh of relief!
First of all I have to personally congratulate the organizers Shirley Porter, Evan Sage, Brad Sage, Richard Silver for putting together what I hope will be an ongoing tradition of excellence!
One of the
people I bumped into during the many breakout sessions was none other than Barry Lebow who is an icon in the Canadian real estate space.
He is a broker, instructor, appraiser and founder of the Accredited Senior Agent (ASA) course.
We started talking about the importance of niche marketing and being recognized as the “go to authority”.
In this video Barry shares the 4 critical levels of differentiation that every consultant must be aware of.
Enjoy this video and please be sure to leave your comments below … AND … if you found it informative share this link with your friends!!!
All Good Wishes,
michael krisa
That Interview Guy®
***PS. For more great videos be sure to check out the Past Episodes Tab***
Michael – once again, you prove why you are the ONLY Interview Guy! Thanks for helping make all of us the best we can be!
[…] the meantime, here’s the link to Barry Lebow’s video, and while you’re on Michael’s website, leave him a comment…tell him Murray sent […]
Hi Michael, This video from Barry Lebow is terrific! The great thing that I liked about it is that although Barry is a real estate icon in Canada, his advice makes sense for most businesses. I liked it so much that I decided to blog about it a point a link back here so folks visiting my site can also see the video.
Thanks for your amazing information.
Murray.
Thanks Murray!
Good interview Michael, niche Marketing works.
Keep Smiling!
Tina
Becoming the “go to” guy is certainly the key. Thankfully, some of the tips and strategies you and your interviews share at http://www.Real Estateunplugged.com have helped me become just that…The “go to” guys for my clients.
Cheers,
Scott Pridemore, Charlotte, NC
Oh my gosh … Tina Klein!!
It feels like yesterday when you took me under your wing and taught me the ropes.
Who would have thought that 20 years later I’d still be in real estate and loving it.
Thanks girl for all you do!!!
michael
Excellent comment Barry! That is exactly where it is! You always hit the nail on the head. I have taken courses from you and our connection if Stan Albert! You truly are the BEST! Sandy Bodnar
Re/Max Professionals Inc.
This is excellent advice/teaching for me as I continue to network with realtors/lenders for that “dynamic” niche marketing opportunity to make us “experts” in our field and not a commodity–we stand out from the “norm”. Thank you!
Very good advice. I’m the guy who sells farms in my area. I own all the _countyfarms.com domain names for every county in my area. Go to http://www.carolinecountyfarms.com and you find me. I own them for farm and land also. There are nine counties in my marketing area. I have them all.
Hey Mickey – one thing we didn’t discuss is the ability to have a tangible asset for sell if you ever choose to retire from real estate. You obviously get it because all those domains and having a niche market IS a tangible business.
Continued Success!!
michael
Thank you for the hint. Being new in the real estate business, it was a great help.
[…] Watch this very short (but powerful) video from Real Estate unplugged! […]
Hi Michael, This video from Barry Lebow is terrific! The great thing that I liked about it is that aulgothh Barry is a real estate icon in Canada, his advice makes sense for most businesses. I liked it so much that I decided to blog about it a point a link back here so folks visiting my site can also see the video.Thanks for your amazing information.Murray.